Stephen Green, National Director of Christian Voice has reported an atheist campaign claiming “There’s probably no God” to the advertising regulator (ASA) saying:

‘According to one national newspaper, ‘some atheist supporters of the campaign were disappointed that the wording of the adverts did not declare categorically that God does not exist, although there were fears that this could break advertising guidelines.’

‘Well, I believe the ad breaks the Advertising Code anyway, unless the advertisers hold evidence that God probably does not exist.

‘The ASA does not just cover goods and services, it covers all advertising. The advertisers cannot hide behind the ASA’s ‘matters of opinion’ exclusion, because no person or body is named as the author of the statement. It is given as a statement of fact and that means it must be capable of substantiation if it is not to break the rules.

‘There is plenty of evidence for God, from peoples’ personal experience, to the complexity, interdependence, beauty and design of the natural world. But there is scant evidence on the other side, so I think the advertisers are really going to struggle to show their claim is not an exaggeration or inaccurate, as the ASA code puts it. Source: Christian Voice.

Hanne Stinson, chief executive of the British Humanist Association which is backing the campaign, said:

“I’ve sought advice from some of our key people here, but I’m afraid all I’ve got out of them so far is peals of laughter.

“I am sure that Stephen Green really does think there is a great deal of evidence for a God (though presumably only the one that he believes in), but I pity the ASA if they are going to be expected to rule on the probability of God’s existence.” Source: The BBC.

Peels of laughter here too!