Supermarket chain Tesco says it wants to see curbs on the sale of cheap alcohol during this Parliament.

Tesco has welcomed a promise by the coalition government to ban below-cost sales of alcohol in England and Wales.

The UK’s biggest retailer goes further, saying it would back the more radical step of introducing a minimum price. BBC.

Of course Tesco backs a minimum price – more profit for them – it’s legal price fixing – as always with health and green issues all we get is a tax on the poor – the wealthy can carry on – don’t tell me there aren’t any wealthy alcoholics.

So why doesn’t Tesco put its money where its mouth is now?

During the World Cup, most retailers – including Tesco – are expected to offer significant discounts on alcohol.

In an exclusive BBC interview, Lucy Neville-Rolfe, Tesco’s director for corporate affairs, says in the absence of government action they have to compete on price. BBC.

So that’s anything for a profit then. Still I don’t believe the answer is trying to raise the price – people will still drink the same they’ll cover the extra expense by going without something else – the problems social – it’s what many people do with their leisure time. Dealing with alcohol abuse by bolstering the profits of Tesco and the like seems ludicrous.